Adam Busby
Graphic Design, Illustration and Murals

Commonwealth Games / Festival 2018

I was asked to work on the site activation for Festival 2018 as part of the Commonwealth Games Australia. The extensive setup included wayfinding signage, design the wrapping of a 130m2 stage, menus, information tents and signs and a 36m2 hand painted mural. The illustrations and visual language needed to communicate diversity, culture and connection in a contemporary way. After working through many options and directions, the end result was a bold series of connecting illustrative lines paired with a contemporary typeface that could communicate far more than just the sporting events of the games.

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